Outlook’s Mobile App Gets Integrated With Skype For Easier Access To Calls And Meetings

Outlook’s Mobile App Gets Integrated With Skype For Easier Access To Calls And Meetings

Following of its planned support for group calling on mobile, Skype just launched an integration with Microsoft’s mobile email and calendar applic

Buzzy Social App Stolen Shuts Down Amidst “Concerns” From Users

Buzzy Social App Stolen Shuts Down Amidst “Concerns” From Users

Amidst concerns over the gaming mechanics of a popular buzzy app called , its creators has decided to shut down. They tweeted out the news today.

Dating App Zoosk Destroyed By Tinder, Drops 1/3 Of Staff

Dating App Zoosk Destroyed By Tinder, Drops 1/3 Of Staff

Despite $61 million in funding, is getting swiped to death. A source told TechCrunch the dating startup is laying off a huge chunk of its staff, a

Peel Turns Your Apple Watch Into A Universal Remote Control

Peel Turns Your Apple Watch Into A Universal Remote Control

Does it make sense to use your Apple Watch as a remote control for your media devices? Smart remote maker thinks so, having just launched a univer

RNTS Media Completes $45M Acquisition Of Mobile Ad Company Heyzap

RNTS Media Completes $45M Acquisition Of Mobile Ad Company Heyzap

The deal is done — Germany company says it has completed its acquisition of . The acquisition is worth up to $45 million, specifically $20 million

Peach Is A Slick New Messaging App From The Founder Of Vine

Peach Is A Slick New Messaging App From The Founder Of Vine

Chat chat chat, talk talk talk. We love it, you love it. Messaging apps are hot for 2016 (again) and there’s seemingly a niche platform for all of

Over 200,000 People Have Signed A Petition To Stop Apple From Killing The iPhone’s Headphone Jack

Over 200,000 People Have Signed A Petition To Stop Apple From Killing The iPhone’s Headphone Jack

You may have  that Apple might be doing away with the headphone jack on the iPhone to push forward the wonderful world of wireless listening. Aweso

Analytics Startup Mixpanel Lays Off 18 Employees

Analytics Startup Mixpanel Lays Off 18 Employees

laid off 18 people yesterday, representing less than 10 percent of its 230-plus person team. “This is obviously a deeply tough decision,” said CEO

Photo Evidence Shows Facebook Is Building Messenger For Mac

Photo Evidence Shows Facebook Is Building Messenger For Mac

TechCrunch has obtained photographic evidence and an eyewitness report that Facebook has built an as-yet-unreleased Facebook Messenger For Mac desk

SEO

Successful SEO programs require content that supports the entire buy cycle

Successful SEO programs require content that supports the entire buy cycle

Columnist Joe Goers argues that many websites are focusing too much on the bottom of the funnel -- to the detriment of their SEO success.

How To Ensure Your SEO Recommendations Get Implemented

How To Ensure Your SEO Recommendations Get Implemented

Uncooperative clients and vendors got you down? Columnist Winston Burton gives his advice on how to overcome organizational hurdles to SEO success

SEM

Brand Bidding & PPC Optimization: The Value Of Brand Keywords (Part 2 of 8)

Brand Bidding & PPC Optimization: The Value Of Brand Keywords (Part 2 of 8)

Columnist Lori Weiman continues her series on brand bidding for PPC by discussing how brand terms improve the bottom line for advertisers.

PPC Paydirt: Check Out Our Top Paid Search Columns Of 2015!

PPC Paydirt: Check Out Our Top Paid Search Columns Of 2015!

From retargeting tactics to time-saving AdWords scripts, our top SEM columns from the past year covered a diverse range of topics. Check them out!

The Majority of B2B Companies Are Using Incomplete Data

The Majority of B2B Companies Are Using Incomplete Data

Almost three quarters of the records in B2B marketing databases are inaccurate or incomplete, according to a new study by Dun & Bradstreet NetProspex.

Forget B2B or B2C - It's About C2B

Forget B2B or B2C - It's About C2B

Speakers at IBM Amplify zero in on a better way to think about marketing strategy—the customer-to-business approach.

What Time Is The Super Bowl? Google & Bing Are Confused

What Time Is The Super Bowl? Google & Bing Are Confused

You might get information for 2015, depending on how you ask.

Charles Perrault Google Doodle Marks 17th Century Fairy Tale Author’s 388th Birthday

Charles Perrault Google Doodle Marks 17th Century Fairy Tale Author’s 388th Birthday

Today's Google logo has been replaced with series of Doodles to honor Perrault classics like "Cinderella" and "Sleeping Beauty."